Sponsor & Exhibit

What is sponsorship?

Your business is much more than just knocking on doors, isn’t it? Your marketing strategy is much more than just a lead generator, isn’t it?

We agree which is why sponsoring Strategic Purchasing & Procurement Forum 2008 will enable you to leverage on our marketing expertise to raise your profile on a global scale. Sponsoring ensures you generate awareness and response by getting you in front of the decision makers you want to meet. Through targeted marketing of your involvement you will raise brand credibility and position yourselves as true market leaders. Most importantly, sponsorship generates qualified leads, genuine sales, real profits and true marketing ROI:

With one cost-effective investment, Strategic Purchasing & Procurement Forum 2008 will:

• Put your CEO on a platform with your top prospects
• Build your brand with the decision-makers
• Give you the best global coverage of any marketing channel
• Target your message to your precise audience

Why do you need to sponsor?

Meet Face-to-Face with Buyers

IQPC events boasts senior level attendees with buying power actively looking for solutions all gathered under one roof.

Highest Quality Attendees

By focusing on a top-notched speaker line-up and in-depth conference content, IQPC attendees are qualified leads.

Networking Opportunities

Beyond the Show floor, IQPC events offer multiple networking opportunities ranging Cocktail Receptions to Executive Breakfasts, Gala Dinners and Exclusive Luncheons.

Premium Marketing Exposure

IQPC events undergo extensive industry specific targeted marketing campaigns, including print and electronic advertising that will highlight your company’s participation.

The marketing campaign

Strategic Purchasing & Procurement Forum 2008 is more than just an event – it is an opportunity to take an important place in a regional, targeted, 24/7 marketing campaign. The earlier you confirm your participation, the more marketing benefits and the greater ROI you will receive.

The strategic marketing campaign guarantees quality attendance. This campaign will ensure that your target market is informed of the event, its sponsors and exhibitors. We will continue to work with our media partners and supporting bodies, as well as investigating new partners to widen our reach across Europe. We will also continue to work closely with our sponsors and speakers to ensure that we reach the decision makers that matter. Above all we will continue to research and update our own databases that will be utilised for our direct mailings, telemarketing, fax and e-mail marketing.

We will use the following channels to promote Strategic Talent Management:

Strategic Promotional Partnerships with Trade Publications & Associations

Working closely with industry publications and media partners in the HR industries, extensive advertising and editorial campaigns will be strategically positioned throughout the year for maximum impact.

Direct mail

Strategic Purchasing & Procurement Forum 2008 will be marketed to an extensive range of named contacts across our internal databases and specific, focused external lists. We have a dedicated list research teams that builds specific and dedicated lists of decision makers to market to. The conference brochure will be distributed to, in excess of 20,000 senior executives.

Fax and e-mail campaigns

Every week will see targeted fax and email shots to different profiles within our target markets. These act as constant reminders of the event and are an ideal medium by which to announce new information, and promote sponsors.

Telemarketing

A dedicated team of sales professionals will contact and invite key target profiles and secure their attendance as conference delegates.

Online marketing

The Strategic Purchasing & Procurement Forum 2008 website will be continually updated throughout the campaign. The campaign will also feature a significant web banner campaign on industry portals throughout the region and the world.

In summary

• We will help you GENERATE quality business leads
• We will help you INCREASE your regional profile
• We will help you CREATE new business opportunities

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